My guest this week is Justin Jackson. He is a dad, husband, entrepreneur, coach, the founder of Megamaker, author of Jolt, the creator of Marketing for Developers and Tiny Marketing Wins, and overall serial maker. He aims to help people through the things they create. On this episode, we discussed the processes of making and/or modifying. We delved on his systems and approaches in the different initiatives and creations he is currently working on. Other areas we touched on includes: The story of how we met, a brief background of how he has always been involved in businesses and how he transitioned from non-profit, to consultancy, and finally – going solo with his independent projects. How getting married, having children and experiencing failure, affected his plans and initiatives. The process of starting up independently, which includes conceptualizing, case studies, exploring and being a serial maker – getting involved in different things which include his podcast, softwares, plugins, e-books, courses, and even merch. How and why he decided to zero-in on writing Jolt and finishing it in the span of a month. The concept of mind gremlins, how being less self-serving enabled him get rid of these, and other takeaways that people have from his two top products – Jolt and Marketing for Developers. Conducting a survey and how its findings gave him insights when he created Tiny Marketing Wins. His process when things must be put on the backburner or let go, and how he did this with his podcast. His hybrid approach when it comes to making, modifying and refreshing the systems, tricks, and hacks supported by continuous research and learning. A sample hack he shared in writing effective landing page copy and generating leads. Relevant Links: Justin Jackson | Make some stuff MegaMaker What has Justin made? | by @mijustin Jolt | Sell more by standing out Marketing for Developers | A guide to marketing your software, apps, and digital products Tiny Marketing Wins | Weekly marketing tactics for online businesses Watch for mind gremlins | by @mijustin Focus on your own shit | by @mijustin Learning with Justin Jackson | Productivityist We all want progress | by @mijustin Justin Jackson | YouTube Justin Jackson (@mijustin) | Twitter Thanks for listening, until next time remember to stop guessing… and start going. Want to discover some of the books mentioned on the podcast? Check out Scribd, my reading app of choice. If you enjoyed the episode, please leave a rating and/or review wherever you listened to the episode. Also don't forget to check out all of our podcast sponsors found on our podcast sponsors page. If you enjoyed the episode, please leave a rating and/or review wherever you listened to the episode. And if you want to have easy access to the archives of the show and ensure you don't miss the new episodes to come then subscribe to the podcast in the app you're using.

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