E33: Andy C Pratt on how to design policies and programmes that truly support rapid iteration in the creative economy

Andy C Pratt is UNESCO Chair of Global Creative Economy, Director of the Centre of Culture and the Creative Industries, and Professor of Cultural Economy, City, University of London. 

He previously established the first Department of Culture and the Creative Industries in the world at King’s College London. Alongside this he previously taught at LSE, and UCL, and had held visiting professor positions at many global institutions including in SMU (Singapore) and ZHdK/ETH (Zurich).  

He specialises in the analysis of the cultural industries globally. This research has three strands. The first focuses on the social and economic dynamics of clustering and knowledge exchange. The second strand concerns the definition and measurement of employment in the cultural, or creative, industries. The third concerns cultural governance and policy making at the national, regional and urban scales. He has worked with UNESCO, the World Bank and many national and city government on these topics. 

His current research concerns trans-local cultural production chains and is funded by EU Horizon 2020: Cicerone.

He has previously explored projects on urban creative economy, clustering, knowledge transfer, innovation and creativity & until 2023 he was Editor-in-Chief of the international interdisciplinary journal City, Culture and Society.

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