Discover the ins and outs of using Booking.com for your short-term rental. The discussion covers the crucial balance between increased visibility and potential challenges like guest expectations. Learn about the statistical impact of this platform on bookings and the step-by-step setup process. Weigh the pros and cons to determine if this popular OTA is the right fit for your property. Tune in to explore whether expanding your listing options really maximizes revenue!
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insights INSIGHT
More OTAs Increase Revenue Potential
Increasing exposure by listing on more OTAs can boost your short-term rental revenues.
More exposure means more bookings and potential to charge higher rates.
volunteer_activism ADVICE
Manage OTA Complexities Smartly
Use property management software to synchronize calendars across OTAs.
Be ready to handle different cancellation policies and guest expectations on each platform.
question_answer ANECDOTE
Booking.com Payment Challenges
Tim experienced many invalid payments and fake guest contacts on Booking.com.
These issues with guest reliability led him to stop using the platform.
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As investors we have the natural tendency to increase revenues and increase our bottom line. One of the ways we can do that in the short-term rental world is by increasing our exposure. In other words, increasing the amount of people that can see, view, and potentially book our properties. This is exactly where online travel agencies (OTA’s) come in to play. They spend 100’s of millions of dollars every year on marketing so they can successfully link the properties (us) and the potential guests together. There are lots of options for OTA’s but which ones are best? Doesn't it make sense to just be on as many as possible to increase our exposure? Not necessarily. I’ve played around with this for years and have tried lots and lots of different listings sites with mixed feelings. This week I want to break down one of the largest ones that you MAY NOT be using; Booking.com. We’ll discuss:
How to decide if you should increase your exposure
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Short Term Rental Riches