The PR Breakdown with Molly McPherson Where are your Superfans? The easy way to find them with special guest Pat Flynn
Communicating effectively and being authentic are two components in building not just fans (of you and your business) but superfans. And in today’s online world, securing the marketing real estate you need to attract the right people can be tricky.
This week on the Confident Communications Podcast, I'm speaking with Pat Flynn, entrepreneur and host of the Smart Passive Income Podcast. He shares how he took the experience of getting laid off from his dream job and turned it into a business, which then morphed into where he is today.
As a superfan of Pat myself, I’ll be the first to tell you that he is the real deal. I stumbled on his podcast by chance, started following him and quickly signed up for his podcast mastermind. If you want to learn the inner workers of the online entrepreneurial world, Pat’s your guy and his podcast and YouTube Channel are your guides.
In this episode, we talk about what differentiates a superfan from an average joe fan, where to focus your time and money to generate those superfans and how to encourage people who just “find” you to continue to follow you. And then, what do you do next?
Mentioned in this episode:
- Will It Fly?: How to Test Your Next Business Idea So You Don't Waste Your Time and Money by Pat Flynn
- Work with Coach Azul | Azul Terronnez
- Superfans: The Easy Way to Stand Out, Grow Your Tribe, and Build a Successful Business by Pat Flynn
- 1000 True Fans: Use Kevin Kelly's Simple Idea to Earn A Living Doing What You Love by Kevin Kelly
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