From Cheap Tactics To Lasting Strategy with Erin Marcus

In this conversation, Josh Tapp and Erin Marcus discuss the shift from being a solopreneur to a business owner. They explore the importance of differentiating between the two and the challenges that come with transitioning from doing the work to solving problems. Erin emphasizes the need to understand what you want and reverse engineer your goals. They also discuss the mindset shift required to make the transition and the importance of being motivated by something bigger than yourself. Erin shares a practical exercise of journaling to help shift mindset and make better decisions.

takeaways

• Differentiate between being a solopreneur and a business owner
• Understand what you want and reverse engineer your goals
• Shift your mindset from focusing on yourself to solving problems
• Be motivated by something bigger than yourself
• Use journaling as a tool to shift mindset and make better decisions

Chapters

00:00Introduction and Setting the Stage

00:51Differentiating Between Solopreneur and Business Owner

03:05The Shift from Entrepreneur to Problem Solver

05:20Understanding the Who and the Why

08:19Knowing What You Want and Reverse Engineering

10:12The Mental Shift from Me to Problem Solving

12:30The Price of the Mindset Shift

13:14The Intersection of What You Need to Do and Who You Need to Be

14:47Giving Yourself Permission to Want

16:08Expanding the 'You' Line

17:48Motivation Beyond the Self

19:15Practical Exercise: Journaling to Shift Mindset

24:34Final Thoughts and Recommendation

Want to get PAID as a thought leader?

Join us in The Pantheon to not only learn how to get paid to share your expertise and your mission with the world, but to rally with other like-minded entrepreneurs from across the globe to grow you business as we raise the tide together!

Join us today for FREE at Pantheon.fm

P.S. Make sure to subscribe to the channel and hit that notification bell so you don't ever miss any of our content!