The New IQ with Michael Brandt

Everything Michael Brandt does is fast and intense. Aside from being the CEO and co-founder of Health Via Modern Nutrition (HVMN), he cruises through marathons at a cool 6-minute mile pace. With the launch of Ketone-IQ, Michael and his team created an entirely new category of ketone shots, which have taken over elite sports and high-end workplaces. Michael has quickly scaled the business to multi-million dollars in revenue including a $6MM contract with the US Department of Defense.

As CEO, Michael is focused on cultivating a world-class team and increasing education and access to metabolic health & performance. Michael majored in computer science and product design at Stanford. He scored 99th %ile on his GMAT but decided to skip business school and go straight into entrepreneurship.

Prior to starting H.V.M.N. he was a professor of brand strategy at the Academy of Art in San Francisco.

Michael and his cofounder were awarded Forbes 30 Under 30. Outside of work, Michael is an avid triathlete and holds a 2:42 personal record for the marathon. He lives with his wife and daughter in LA.

What are ketones? Ketones are a super efficient source of fuel for your brain, that leave you feeling energized and clear-headed.

Visit Ketone IQ here - https://hvmn.com

Purchase your ketones here - https://hvmn.com/products/ketone-iq-shots

Read more about the science behind it here - https://hvmn.com/pages/ketone-science

----

Full Transcript, Quote Cards, and a Show Summary are available here:

https://www.jjlaughlin.com/blog

Join me at the 2026 Goal-setting Workshop here - jjlaughlin.com/2026goals

Michael Brandt Recap: The New IQ