Techmeme Ride Home (Bonus) - The Future of Video With A16Z's Connie Chan
Dec 12, 2020
Connie Chan, a partner at Andreessen Horowitz with a focus on tech and consumer investments, dives deep into the evolution of video content. She discusses how live, social, and shoppable features are reshaping digital interactions, moving beyond traditional social graphs. The conversation highlights video’s shift from passive viewing to engaging, interactive experiences. Connie also delves into e-commerce's future, emphasizing data privacy and the rise of video shopping as crucial for building consumer trust and enhancing niche community connections.
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Social's Evolution
- Social media isn't dead; it's evolving beyond established platforms and friend graphs.
- New social platforms focus on shared interests and diverse interactions, not just existing relationships.
Social as a Feature
- Social features boost user engagement and retention across various platforms.
- This includes areas like education, shopping, fitness, and entertainment.
Social Resurgence
- The social resurgence is driven by increased engagement and virality.
- Social elements make products more fun and motivate users to share them.