Made for Mothers: A Podcast For Moms in Business 73. Seamless Systems for Every Season with Flodesk’s Dawn Richardson
Running a business while raising a family means your systems need to support you, not the other way around.
In this episode, Mariah talks with Dawn Richardson, Product Education Manager of Flodesk and founder of Tech Savvy Creative, about how to build your business so it flows seamlessly no matter what’s happening at home. Dawn shares how email marketing became the tool that gave her peace and freedom, and why your list matters most when it feels like a genuine inner circle, not another sales task.
Together, they explore how to design flexible workflows for when life is full, why automation is really about finding peace and breathing room, and how to establish rhythms that make your business feel steady and supported. You’ll walk away inspired to set up systems that work for you in every season of life.
In this episode, you’ll hear:
- How Flodesk is transforming email marketing for entrepreneurs
- Why your email list is the most valuable and sustainable asset you can build
- Simple ways to make your systems feel supportive, not rigid or overwhelming
- How automation can bring peace, space, and consistency back into your business
- What it really takes to build a business that moves with your life, not against it
Connect with Dawn & Flodesk:
- Instagram: @itsdawnrichardson / @flodesk
- Website: techsavvycreative.com / flodesk.com
Mariah’s Flodesk link: flodesk.com/c/mariahstockman
Ways to Connect Outside the Podcast
- Follow CEO & Founder on Instagram: @mariahstockman
- Follow Made for Mothers on Instagram:@madeformothers.co
- Join the Virtual Village: A community and monthly membership for business owning mamas! Special promo for our podcast listeners, get 20% off your first quarterly enrollment with code TWENTYOFF at https://www.madeformothersco.com/membership
- SHOP CEO MAMA MERCH designed just for business-owning mamas https://shopmadeformothers.com/