How Action Bronson Conquered Media By Being His Most Authentic Self | IDEA GENERATION S2 E2

Turn Your Ideas Into Reality With Shopify: https://www.shopify.com/idea

Rapper, chef, author, and all around creative mastermind Action Bronson takes us on a journey from his early days at culinary school, to releasing critically acclaimed albums, to writing books, starring in TV shows, and building an iconic brand around his most authentic interests.

Clever, insightful, and hilarious, Bronson has built his own world all from staying true to himself, and focusing on the interests he cares about most. In this episode, Bronson explains how the lessons he learned in the kitchen translated to the booth, the reason money can never be the motivation for creating art, and why the imperfections are the best part of any masterpiece.

Subscribe to IDEA GENERATION on YouTube, Instagram, and TikTok and tune in for new episodes every Friday.

Special thanks to our partners at Shopify for bringing this experience to life.

More about Shopify: https://www.shopify.com/idea

Learn how to start your own brand with Shopify: https://www.shopify.com/learn

Credits

Noah Callahan-Bever

Creator & Host, Idea Generation

Starring: Action Bronson

Executive Producer:

Helena Ox

Producer:

Lamonday Baxter

Lead Editor, Creative Director & Sound Designer:

Sarathi Garimella

Producer / Editor:

Sam Anderson