

Episode 270 - JACOB BLUESTEIN, The Money's in the Data
18 snips Oct 25, 2022
In this engaging discussion, Jacob Bluestein, a real estate investor from Jacksonville, dives into how data-driven strategies revolutionize property deals. He shares his journey from a first flip in Louisville to building a global virtual team. Jacob reveals his successful transition from direct mail to cold calling with REI SIFT and discusses the importance of market vetting. He also highlights the challenges of delegation and scaling a lean team, emphasizing a focus on Jacksonville for future deals.
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Rapid Jacksonville Launch And Early Results
- Jacob launched in Jacksonville in July after moving in June 2021 and closed 23 deals year-over-year.
- His virtual four-person team produced over $600,000 in gross revenue in the first year.
From First Flip To Off‑Market Direct Mail
- Jacob first entered off‑market wholesale in 2019 after a 2017 live‑in flip with his brother.
- He switched to direct mail when MLS competition blocked deals in New Jersey.
Direct Mail Needs Volume And Follow‑Up
- Run direct mail consistently and expect modest response rates; Jacob mailed about 1,000 prospects/month.
- Track calls and follow up repeatedly — his initial campaign returned 10–20 leads/month and two deals.