British Airways, CROs, Programmers – why you should start with Why

How Simon Sinek can help statisticians

Click here to get to the homepage of the episode!

You have probably heard about Simon Sinek and his golden circle. If not, have a look at his great TED talk.

In this episode we explain via a nice story with BA, what the impact of starting with why can be. We also cover how you can more effectively work together with CROs and Programmers as well as new team members.