81. Confident Copywriting for Therapists with Marisa Corcoran

Hey therapist-turning-coach, ready to discover what to say and how to say it to magnetically attract your dream clients? Then you need Marisa Corcoran in your corner...

In addition to writing the words that get landing pages converting at 60% (or higher!) and crafting personality-filled emails, Marisa helps coaches and creatives craft their uncopyable message inside her signature program, The Copy Confidence Society. She's also the creator of the wildly popular summit, The Copy Chat which has raised over $130K for organizations like Soul Fire Farm, The Headstrong Project, and Sage USA.

When not click-clacking on her laptop, you can find this Harvard grad analyzing a Real Housewives episode like it’s government policy and consuming inappropriate amounts of Nutrageous candy bars.

This is ESPECIALLY tricky with Brainspotting, amIright? It's such a must-experience, and if you're like me, putting it into words is a strug.gle. at first.   

Nevermind the struggle of "what's too much to self-disclose with my coaching clients when I'm a therapist?"

Great news!  I've found the solution, and it's in the fun-filled, sassy, hooker with a heart of gold package of Marisa Corcoran, and she did me the enormous honor of coming here to talk about it!

In this episode we cover:

• Why it's acceptable for me to straight up call Marisa a hooker in this writeup (nay, encouraged)

• The Rapport Trap that sucks in therapists, especially if you're a coach on the side (and Marisa's advice to get out of that trap)

• Why your website needs a Meet Cute

PLUS the inside scoop on Marisa's upcoming (FREE!) masterclass that I join every.single.time.its.offered. 

Links and resources:

• Pick which of Marisa's Masterclass options you'll attend, and let me know in case we'll be at the same one! I wanna say hi! 

• Email me your top takeaway at hello@carolynrobistow.net  I'll even get you started.  Copy/paste/fill-in-the-blank:

OMG Carolyn I just listened to Ep 81 and my brain is swimming after hearing ____________________

• Or DM me the above line on Instagram @carolynrobistow  

• Secret Podcast for Therapists who want to take more Paid Time Off from 1:1 work this year!

• Get a Daily Brain Block Buster delivered right to your inbox everyday to nudge you from Hourly Service Provider to Out of Office Therapist!  Subscribe for free at https://carolynrobistow.net/daily 

• Brainspotting by Dr. David Grand https://amzn.to/3AvtiNK

• Other Brainspotting Resources and Provider Directory: www.brainspotting.com