In this episode, we dive deep with Damon Burton to uncover the biggest SEO mistake no one talks about—treating content as a volume game instead of a value game. We explore why mass-producing AI-generated posts can tank your rankings, the psychology behind organic traffic, and how buyer intent drives real results. Damon shares how he outranked billion-dollar brands using timeless SEO principles that actually work in today’s AI-driven landscape. If you want evergreen traffic and sustainable authority, this is the SEO conversation you’ve been waiting for.