Greg Writer, Founder and CEO of Launch Cart, talks about how to scale an eCommerce business. Influencers and celebrity endorsements can be powerful tools for driving traffic and increasing brand trust, ultimately contributing to business growth. However, before deciding to invest in any of the two options, several factors need to be taken into consideration. Today, Greg discusses making sense of celebrities, influencers, and brands. Show Notes
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MarTech Podcast ™ // Marketing + Technology = Business Growth