123: Innovative Revenue Models Like Pay-Per-Lead and Site-Lease with Bradley Benner

In 2010, Bradley Benner noticed that the marketing landscape had shifted to the digital space, so he began learning web design, SEO, and social media. He realized his passion for online marketing and built his consulting business, Big Bamboo Marketing, into a total digital marketing solution for small businesses. Bradley also founded Semantic Mastery, an online SEO and semantic web training and education site, where he has taken the role of instructor/coach.