Big news for all businesses and personal brands out there hoping to get the elusive blue checkmark on their Instagram profile.
The blue check mark signifies "verification" which comes with it a respect level that until recently, only Instagram has been able to dole out to specific profiles.
Now, however, any Instagram account, regardless of how many followers, can request verification.
Warning, it's not for the faint of heart. Seriously, this video shows only the first step. Props to Alex Tooby for her video here, that goes into more detail about what happens after the initial verification request.
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