#126 How to use storytelling more effectively in your comms (ft. Soundari Mukherjea)

When was the last time a slide deck inspired you to act? If your answer is “never,” then you know exactly why the conversation you're about to listen to, matters.

In this episode of the Less Chatter, More Matter podcast we chat with Soundari Mukherjea, a self-described Chief Everything Officer at Soundbytes11, who helps leaders and teams communicate with more purpose and impact through the power of storytelling.

Soundari shares her own journey of building a portfolio career across consulting, mentoring, and teaching, alongside why she believes storytelling is one of the most underused but powerful tools we have as communicators. Together, we explore how stories engage our brains in ways that bullet points and data alone never can, and how leaders can turn everyday moments into anecdotes that stick, persuade and build trust.

We dive into why storytelling doesn't need to be a Hollywood script, it can simply be about noticing the simple, relatable moments that help people connect with your message. Soundari brings practical ways you can use stories to break down silos, explain strategy and motivate change.

We also talk about the role of AI in storytelling, as you can expect, including how tools can help spark ideas and find fresh metaphors, plus why your authentic voice is what actually builds credibility and trust. 

If you’re feeling stuck or hesitant about bringing storytelling into your work, this episode will give you real-life examples, practical tips and a nudge to start small and practise often.

Links mentioned in this episode:

• Soundari’s LinkedIn
• Soundbytes11
• 90 minute Strategy Power Session
• Public workshops and training
• Less Chatter, More Matter - Mel’s book
• Topic in Ten - have your say!
• Template packs
• Change Isn't Hard! - Mel's book
• Sign up here to the fortnightly mail out of free resources!

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