#551 S2 Episode 420 - DEAL OR NO DEAL? Keep Winning Deals With The Right Personalization

DID YOU JUST LOSE A DEAL THAT YOU THOUGHT WAS GOOD AS SOLD?

What do you think went wrong? Sometimes it’s about how you communicate. What do we mean by communicating?

In this episode, Collin talks about 2 things. First is the difference between a Chief Evangelist and a Sales Leader. Second, one factor that makes or breaks a deal is not really your knowledge of the product, it’s how you communicate. Collin emphasizes the importance of selling to the person, authentic personalized selling, not the patterned and automated persona selling, that brings the win. Learn more in this latest episode of Sales Transformation.

Want to book more meetings and close more deals? Start selling the way your buyers want to buy with Humantic AI! 

TRANSFORMING MOMENTS

COLLIN: A SMALL CHANGE CAN MAKE A HUGE DIFFERENCE
“The default for most sellers, is to just show up and use the communication style and preferences that they prefer, and that's why a lot of sellers end up feeling like they mesh with certain prospects, and they don't with others. But if they just changed things a little bit to communicate in the way that that person likes to receive and process information, it can make a huge difference.”

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