The Pocus Unlocking Revenue Podcast cover image

The Pocus Unlocking Revenue Podcast

Taylor Gibson: Harmonizing PLG and enterprise sales

Mar 26, 2024
16:23

When you have millions of users, turning that into revenue should be easy, right? Alexa sits down with Taylor Gibson, GTM lead at Writer, to talk about bridging the gap between PLG and enterprise sales. Taylor shares the story of how her previous team at Loom used their strong user base as an advantage when selling enterprise contracts. It's not as easy as it sounds; tune in to hear her best practices and frameworks for building product usage-driven playbooks for sales. 


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