Maxwell Leadership Podcast It's Not About You: Leadership, Communication, and Putting Others First
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Jan 14, 2026 Transform your leadership approach by focusing on others. John Maxwell emphasizes the crucial shift from self-centered communication to audience-centric messages. Discover how the act of adding value builds trust and connection. Reflect on the three key questions every follower wants answered: Do you care? Can you help? Can I trust you? Gain insights on making your audience the hero and learn why positive motives lead to impactful leadership. It's all about serving and elevating those around you.
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Grounded For Growing Up
- John recalls being lectured and grounded by his father for pouting when he didn't get his way in college quartet decisions.
- That moment taught him maturity: seeing others' perspectives instead of making everything about himself.
Audience-First Authenticity Wins
- Jerry Seinfeld observed that if you perform for the audience you'll succeed, but if you perform for yourself people will sense it and withdraw.
- This applies beyond comedy to all authentic communication and leadership.
Make It About The Audience
- Get over yourself and make every communication about the audience, not you.
- Add value to others first and you will receive value back in return.