TechZing 66: TZ Interview - Jessica Mah & The Y Combinator Experience
19 snips
Dec 6, 2010 
Jessica Mah, Co-founder and CEO of Indonero, shares insights from her Y Combinator journey. She discusses the shift from a paid to a freemium model after uncovering funnel issues. Jessica emphasizes the value of community and connections fostered at YC, which helped her secure investors. Her candid take on the informal YC interview process reveals the pressure and excitement of startup life. She navigates the balance between roles and reflects on the importance of hard work in overcoming challenges, regardless of gender or age.
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Freemium Revealed Hidden Funnel Problems
- Jessica Mah switched to freemium after discovering it revealed real funnel drop-offs and support gaps.
- Raising angel money removed immediate cost constraints and made freemium viable for Indonero.
From Skeptic To YC Advocate
- Jessica was skeptical of Y Combinator at first because 6% for $17k seemed expensive.
- After talking to YC alumni she realized YC acts like insurance, protecting valuation and investor terms.
Prepare For YC's Rapid Timeline
- Apply early and prepare for YC's quick interview-to-decision cadence.
- Be ready to pivot fast: interviews happen quickly and offers follow in hours.