American History Tellers

The Ice King | Slippery Business | 3

Dec 24, 2025
In 1816, Frederic Tudor faced near ruin in the ice trade until a bold idea led him to South Carolina. After being denied a monopoly, he adapted by marketing ice to everyday consumers with clever strategies. As sales soared in Charleston, he expanded but soon contended with crises like a mild winter that brought a devastating ice drought. Tudor resorted to dangerous iceberg harvesting and navigated family debts, managing to thrive through risky partnerships and ambitious expansion plans that reshaped his destiny.
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ANECDOTE

Monopoly Demand Sparks Outrage

  • Frederick Tudor stormed out of a South Carolina trade committee meeting after they refused to grant him an exclusive monopoly for importing ice.
  • His blunt demand for a state-licensed monopoly revealed his prior reliance on exclusivity to protect risky new markets.
ADVICE

Price Low To Build Mass Demand

  • Tudor deliberately set prices extremely low in Charleston to deter competitors and drive volume sales.
  • He marketed ice to everyone with recipes, delivery, and insulating blankets to convert a luxury into mass demand.
INSIGHT

Storage Limits Constrain Growth

  • High volume sales exposed a supply constraint in Tudor's business: insufficient Boston storage capacity.
  • Expanding ice houses near Boston Harbor let him hold reserves and redirect supply between markets.
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