Starter Story

How I Built It: $37K/Month Notion App | Starter Story

Sep 27, 2025
Julien Nahum, founder of NoteForms, shares his inspiring journey of building a Notion form builder while juggling a 9-5 job, ultimately reaching $37K/month in revenue. He discusses the rapid creation of an MVP in just six days and the importance of leveraging Notion’s community for growth. Julien emphasizes solving personal problems to find startup ideas and highlights strategies for acquiring users and creating viral loops. He also dives into pricing experiments and the role of AI in product development, urging aspiring entrepreneurs to take action and seek feedback.
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ANECDOTE

From Side Project To $37K/Month

  • Julien built NoteForms, a Notion form builder, after Notion released their API.
  • He reached ~100k users and roughly $37k/month MRR after launching an MVP quickly.
ADVICE

Ship A Small MVP Quickly

  • Start by copying useful features from adjacent products and ship an MVP fast.
  • Iterate from real user feedback instead of perfecting technology first.
INSIGHT

Leverage Platform Communities

  • Building on a popular platform lets you leverage its community instead of building one from scratch.
  • Platform risk exists, but platform-focused products can scale faster by solving niche user needs.
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