320. TikTok For Musicians with Brandman Sean Taylor

Sean Taylor, a brand expert with a knack for guiding musicians on TikTok, shares his insights on building an authentic presence on the platform. He discusses his journey from tech to music entrepreneurship and the creation of the successful indoor festival Adventure Time ATL. The conversation delves into effective storytelling, community building, and content strategies tailored for musicians. Taylor emphasizes the significance of mastering hashtags and balancing innovation with artistic identity to thrive in the ever-evolving music industry.