The Dark Side of Commercial Real Estate: Why Jacob Mueller Switched to STRs (built $4M Business)

Jacob Mueller, founder of Renjoy, a short-term rental management company that grew from $0 to $4 million in top-line revenue in under three years and now manages over 180 short-term rentals. Jacob shares his journey of acquiring enough real estate to retire at 31, building a portfolio of 18 doors, and pivoting into short-term rentals during a disruptive moment in the industry. We dive into: • The pros and cons of short-term vs. long-term rentals. • The operational challenges of managing 180+ short-term rental properties. • Tactical advice for spotting undervalued opportunities and adding value. • Navigating risks like legal changes, operational hiccups, and market saturation. • Strategies for building a scalable, investor-focused business in the short-term rental space. Whether you’re considering jumping into short-term rentals or refining your current approach, this conversation is packed with actionable insights and lessons I know you’ll find valuable.

Chapters:

00:00 Intro

01:02 Journey in Real Estate

01:52 Transition to Short-Term Rentals

02:13 Building a Personal Portfolio

03:34 Challenges in Commercial Real Estate

04:46 Strategies for Real Estate Success

08:28 Team Building

10:56 Shifting to Short-Term Rentals

13:42 Understanding the Short Term Rental Market

19:43 Understanding the Risks and Rewards of Short-Term Rentals

20:19 Adding Value to Your Property

22:12 The Realities of Self-Managing Short-Term Rentals

25:11 Evaluating Property Management Fees and Take Rates

33:28 Scaling a Short-Term Rental Business

39:05 Conclusion 🔗 **Resources & Links:** • Learn more about Jacob’s company: https://renjoy.com/ • Connect with Jacob: https://x.com/Jacobtmueller Follow The Hybrid Real Estate Professional Podcast on Spotify: https://open.spotify.com/show/5E3wy1vqBE8zdriSfUdwiO 🎧 If you enjoyed this episode, please take a moment to leave a 5-star review. Your support helps me grow this podcast and reach more listeners like you!