Brian, an entrepreneur specializing in product announcements and marketing, teams up with Jordan from Rosie, a company focused on innovative solutions. They dive into Brian's upcoming product launch and emphasize marketing first and small bets. The duo discusses the role of AI in rapid product development and engaging user experiences. They reflect on transitioning to self-serve models and the need for adaptive communication strategies, especially for younger customers. The conversation is both insightful and lighthearted, exploring entrepreneurship's challenges and joys.