S 396: How a Diluted Coaching Message = Diluted Results and Fighting Obscurity as a Health and Fitness Coach

Building a coaching business that has lasting success and traction is dependent on the coaching brand's message and relevancy to their specific audience. As a coach or "influencer" grows, their topics of conversation grow along with them. Many coaches I see in the same do their messaging and branding backwards, talking about everything initially and not establishing that authority within your niche first. Today's episode is all about how to build a trustworthy brand and why solving problems on specific topics first is key. Topics include:

 

- Battling Obscurity and Branding

- Cultivating Skillsets and Providing Value

- My Initial Path

- Importance of Clarity and Trustworthiness

- Solving Problems on Specific Topics

- Showing Up for Free Initially and Continuous

- Defining Personal Branding

- Metabolism School and FNMS

----------
[Free] Metabolism School 101: The Video Series

http://www.metabolismschool.com/metabolism-101

----------
Grab a Copy of My New Book - Metabolism Made Simple

----------

Stay Connected

----------

“This Podcast is for general informational purposes only and does not constitute the practice of medicine, nursing or other professional health care services, including the giving of medical advice, and no doctor/patient relationship is formed. The use of information on this podcast and the show notes or the reliance on the information provided is to be done at the user's own risk. The content of this podcast is not intended to be a substitute for professional medical advice, diagnosis, or treatment and is for educational purposes only. Always consult your physician before beginning any exercise program and users should not disregard, or delay in obtaining, medical advice for any medical condition they may have and should seek the assistance of their health care professionals for any such conditions. By accessing this Podcast, the listener acknowledges that the entire contents and design of this Podcast, are the property of Oracle Athletic Science LLC, or used by Oracle Athletic Science LLC with permission, and are protected under U.S. and international copyright and trademark laws. Except as otherwise provided herein, users of this Podcast may save and use information contained in the Podcast only for personal or other non-commercial, educational purposes. No other use, including, without limitation, reproduction, retransmission or editing, of this Podcast may be made without the prior written permission of Oracle Athletic Science LLC, which may be requested by contacting the Oracle Athletic Science LLC by email at team@sammillerscience.com. By accessing this Podcast, the listener acknowledges that Oracle Athletic Science LLC makes no warranty, guarantee, or representation as to the accuracy or sufficiency of the information featured in this Podcast.”