Lifecycle Marketing: Strategies for effective measurement with Ashley Faus, Atlassian
Aug 30, 2024
42:18
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Today's guest is Ashley Haus. Ashley leads Lifecycle Marketing at Atlassian. Here are three things that I think you'll enjoy learning about in this episode:
- The art of storytelling and persuasive communication.
- How Ashley thinks about measuring the impact of her Lifecycle team's work
- How Lifecycle is embedded in everything that Atlassian does.
The Marketing Scientists