Should You Pause Marketing During Uncertain Times?

You might be wondering: is there any point marketing right now?

And you could be telling yourself: “no one is going to be buying”.

Or even - “I feel bad marketing when I know people are struggling”.

I hear you. When Covid-19 started impacting life here in Australia, with restrictions put in place and businesses closing their doors, I too was wary and worried that sales in mine and my friends’ business might stop.

Yet if I looked at my own behaviour, I, albeit more cautiously, was still spending money on services and products for my business and life.

And it soon became clear that other people were doing the same.

Offer your amazing products and services and let them decide… you might just be surprised!

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