For Starters with Alexa von Tobel
How to Cut Your Own Path with Julia Hartz of Eventbrite
Jun 28, 2023
Julia Hartz, Co-founder and CEO of Eventbrite, shares Eventbrite's success, maternal instinct during the pandemic, and fear of phone calls. The podcast discusses the founding of Eventbrite, building a company during a recession, Julia's upbringing, managing stress, and the importance of humility in leadership.
32:34
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Quick takeaways
- Eventbrite's early focus on self-service and simplicity paved the way for its success.
- Julia Hartz emphasized the importance of adaptability, quick decision making, and resilience while leading Eventbrite through the COVID-19 pandemic.
Deep dives
Building Eventbrite: A Vision to Bring People Together
Julia Hart, co-founder and CEO of Eventbrite, discusses the origins and growth of the global self-service ticketing platform. In 2006, Julia and her co-founders aimed to democratize event ticketing and create a platform where anyone could create and attend live experiences. Eventbrite focused on breadth, offering a self-service platform that made ticketing as easy as setting up a Gmail account. They also utilized the Events API at Facebook and prioritized search engine optimization to drive growth. Julia highlights the importance of focusing on the core customer, working hard, and maintaining a sense of humility.
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