Welcome to the other web. Our guest today is Kofi Annan - not the one that led the UN for 8 years - I was confused too, at first - but a brand strategist who worked for Ogilvy, Sachi and Sachi, and dozens of amazing brands around the world. Hopefully, Kofi can help us understand the voodoo that is branding. Or at the very least, tell us what we've been doing wrong all this time.

To take Kofi's 5-minute brand checkup, click here: https://tool.thebrandsensei.com/ow

Join us in this enlightening discussion, and after you do - please check out the Otherweb via:

Our website: https://otherweb.com/
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Join us!

Sincerely,
Alex Fink
Founder @ Otherweb, Inc

#29 - Kofi Annan - The Power of Narrative