Guest: Jocelyn Hsu, Director of Creator Community at Picsart (at the time of the recording)
In this episode, Jocelyn shares:
- How she turned a recognition program into a thriving community
- How she finds and nurtures top creators
- The need to provide value and make content creation easy
- Reasons for maintaining an exclusive community
- How her team sets goals and tracks value, including a biannual survey
- Trends in community consulting, DEIB, & using community strategies for internal groups like ERGs
Additional Links:
The Community-Led Growth Show