Color Pod with Qazi How to Land Clients & Keep them Happy
Jul 8, 2020
Brian Singler, a Senior Colorist with a portfolio including AT&T and the NFL, shares his insights on client relationships and creative success. He discusses the significance of storytelling and personal growth in color grading, emphasizing adaptability and collaboration regardless of location. Singler also tackles the debate of premium versus budget color grading tools, and the importance of mastering techniques to achieve perfect skin tones. Through his journey, he highlights how perseverance and effective self-marketing can pave the way for aspiring professionals in the competitive industry.
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Brian's Unconventional Journey
- Brian Singler started as a sports news anchor in Alaska before transitioning to advertising and color grading.
- He evolved from a multi-role video creator to specializing as a colorist, proving non-traditional paths can succeed.
Use Social Media Boldly
- Reach out directly to cinematographers and offer to grade their footage for free to build a portfolio.
- Use social media to bypass traditional gatekeepers and create your own opportunities.
Art Beats Tools
- The software tool matters less than your artistic skill as a colorist.
- Clients only care about the quality of the final grading, not the software used.