

31 | 🚨 Why Chasing Output is Killing Your Product — The Bold Future of Product Management 🚀 with Chris Jones (Silicon Valley Product Group
Chris Jones is a veteran partner at Silicon Valley Product Group focused on the nuances of building high performance companies and product teams.
In this episode of Good Revenue, host Neeta Bidwai and Chris cover:
- Critical transitions companies need to make from output-focused to outcome-oriented product teams.
- Value creation for customers as a fundamental difference between high performers and average companies.
- The importance of aligning entire teams around outcomes rather than outputs, and the real definition of product strategy.
- Why firms need to focus and make deliberate choices on which problems to solve.
- Growth teams, their effectiveness, and potential disruptive nature.
- Why companies need a more integrated approach to growth objectives.
- Chris advocates for CEOs and senior executives to actively champion and advocate for these transformative shifts towards a holistic product operating model.
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Where to find Chris Jones:
https://www.linkedin.com/in/chrisjonessvpg
Where to find Neeta:
https://www.linkedin.com/in/neetabidwai/
Where to find Good Revenue:
https://goodrevenue.io/goodrevenue
https://www.youtube.com/channel/UCHrhuWbpYnUwrR75H2Ip4yQ
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Highlights:
00:00 Introduction and Guest Welcome
00:49 High Performance Companies and Product Alignment
03:27 Challenges in Product Management
05:16 Cross-Functional Teams and Accountability
06:28 Value, Viability, and Product Risks
10:12 Holistic Product Management
15:22 Product Strategy and Focus
19:55 Transformation and Operating Models
25:13 Growth Teams and Big Swings
30:03 Final Thoughts and Advice for CEOs
31:33 Conclusion and Call to Action
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Referenced:
• Silicon Valley Product Group: https://www.svpg.com/
• Product Operating Model: https://www.svpg.com/the-product-operating-model-an-introduction/
• Inspired: https://bookshop.org/p/books/inspired-how-to-create-tech-products-customers-love-marty-cagan/12571258?ean=9781119387503&next=t
• Empowered: https://bookshop.org/p/books/empowered-ordinary-people-extraordinary-products-chris-jones/14688284?ean=9781119691297&next=t
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