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Creator Economy Live

How Passionfruit is Shaping the Future of Creator Marketing

Apr 3, 2025
54:41

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Join hosts Keith Bendes and Brendan Gahan on the latest episode of Creator Economy Live, where they dive into the ever-evolving world of influencer marketing. This week, they sit down with James Del, the visionary behind Passionfruit, a platform pushing boundaries in the creator space. With a career spanning Gawker, Tao Group, and numerous leadership roles, James shares his journey, marketing insights, and the key trends shaping the industry. From SXSW's creator palooza to the rise of Linkedfluencers and the $10 billion influencer marketing spend forecasted for 2025, this episode is packed with essential knowledge for anyone in the creator economy. Plus, don’t miss the Creator & Brand of the Week picks and a look at the latest industry buzz!

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