The Next Wave - AI and The Future of Technology cover image

The Next Wave - AI and The Future of Technology

SEO 2.0: How to Trick Google and Rank AI Content ft. Greg Isenberg

Jul 23, 2024
In this engaging discussion, Greg Isenberg, founder of Late Checkout and Boring Marketer, dives into the world of AI-powered SEO. He highlights the shift from traditional practices to SEO 2.0, emphasizing the importance of personalized and interactive content. Greg also explores the implications of AI on job markets, noting potential job displacement and the need for continuous learning. The conversation includes practical strategies for enhancing content creation, alongside thoughts on the ethical considerations surrounding AI advancements.
49:14

Episode guests

Podcast summary created with Snipd AI

Quick takeaways

  • AI-driven SEO requires human touch for quality content.
  • Utilize AI tools for productivity but beware of job market shifts.

Deep dives

SEO 2.0 Strategy in the World of AI

SEO has evolved from traditional methods to SEO 2.0, leveraging AI for efficient content creation and insights. With AI's ability to generate large amounts of web pages, ranking becomes achievable through quality content and added human elements to avoid penalization.

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