SaaS Buyers' Club How you can use Linkedin for B2B SaaS Success with Cory Blumenfeld
In this SaaS Buyers' Club Episode 36, your host, Software as a Service (SaaS) mergers and acquisitions (M&A) lawyer Omeed Tabiei from Optimist Legal interviews Cory Blumenfeld, a serial entrepreneur with multiple exits and a rising Linkedin voice.
Cory shares the rollercoaster journey of his entrepreneurial life from starting a driveway sealing business to building and selling a mobile app to hospitals across Canada.
During the discussion, Cory reveals the challenges he faced, such as defining a clear business model and the importance of recurring revenue and focus.
Cory dives deep into his transition from aspiring to be a doctor to falling in love with entrepreneurship. He shares intriguing insights about building in the healthcare tech space, digitizing hospital discharge information, and the journey towards his exit.
One of the key segments of this episode is Cory's hypothesis and practical approach to 'building in public.' He explains how sharing his daily entrepreneurial experiences on platforms like LinkedIn has been transformational.
Cory touches on the importance of transparency, building relationships, and gaining trust – crucial elements for attracting clients, investors, and potential buyers. This episode is filled with invaluable lessons about business, personal growth, and the power of being open and transparent.
Whether you are an aspiring entrepreneur or a seasoned business owner, Cory’s journey and tips on building in public are sure to inspire and provide actionable insights.
00:00 Introduction and Guest Welcome
00:25 Corey's Entrepreneurial Journey
01:28 First Business: Mobile App for Hospitals
04:55 Challenges and Lessons Learned
10:41 The Exit and Acquisition Process
18:16 Building Relationships and Public Presence
20:35 Framework for Building in Public
20:46 Sharing Personal Insights and Numbers
21:53 Defining Building in Public
24:06 Transparency and Relationship Building
27:38 Hypothesis and Results
32:41 Challenges and Mindset
34:43 Commitment and Wins
40:07 Final Thoughts and Takeaways
Follow the Guest: Cory Blumenfeld
► https://www.linkedin.com/in/coryblumenfeld
Follow the Host: Omeed Tabiei
► https://www.linkedin.com/in/Omeed-Tabiei
► https://www.facebook.com/omeedt
►https://www.instagram.com/saasbizlawyer
How to reach Optimist Legal about your SaaS M&A transaction to explore working with us
► https://www.optimistlegal.com
►Omeed@OptimistLegal.com
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About Optimist Legal:
Optimist Legal is a SaaS corporate and business focused law firm with extensive experience in M&A. When you work with Optimist Legal for your next SaaS M&A transaction, you can rest assured that you're working with diligent experts that are going to get you the best deal possible.