Only Fee-Only #129 - Cutting Complexity and Growing Community with Guy Penn
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May 29, 2025 
Guy Penn, founder of Core Planning, shares his vision of simplifying financial planning to foster authentic relationships among advisors. He emphasizes that a community built on generosity and trust can thrive without unnecessary complexity. Guy argues that new advisors bring invaluable fresh perspectives and encourages those facing impostor syndrome to embrace their journey with integrity. The discussion also explores the importance of flexible technology in enhancing advisory services, making the profession more accessible and supportive.
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Simplicity Fuels Core Planning's Success
- Core Planning emphasizes building the simplest version of an RIA to focus more on people than layers of management. - The unique community and team spirit drive their success beyond what technology can replicate.
Simplify Your RIA Operations
- Remove unnecessary committees and management to simplify your financial advisory firm. - Only add tools that directly benefit clients or improve advisor efficiency.
Value Generosity and Diversity
- Prioritize generosity and integrity as non-negotiable traits for your advisory community. - Embrace diverse working styles as opportunities to learn and grow together.