Episode 22: Aging Strong

Aging Strong: Hugo Mendez’s Journey from Corporate to Fitness Entrepreneur

In this episode of Career Adventurer, we delve into the inspiring journey of Hugo Mendez, founder and CEO of Age Strong, a fitness training company dedicated to helping men over 40 achieve better health and longevity.

Hugo shares his transition from a corporate life at Nestle to becoming a certified kettlebell instructor and entrepreneur. He discusses building a brand from scratch, tackling imposter syndrome, and the importance of aligning business aspirations with personal values.

Hugo also reveals the origins and philosophy behind Age Strong, emphasizing the concept of proactive aging and the significance of resilience and connection in entrepreneurship.

Tune in to hear about Hugo’s personal and professional transformations, the mentors who guided him, and his vision for the future of Age Strong.

01:27 - The Birth of Age Strong

06:35 - Building a Brand and Overcoming Doubts

10:55 - Key Influences and Mentors

14:21 - Choosing Kettlebell Training

15:54 - Creating Your Courage Corner

17:42 - Overcoming Imposter Syndrome

18:31 - Transforming Lives Through Fitness

20:21 - Building a Brand from Scratch

22:11 - Embracing Entrepreneurship

26:39 - Navigating Career Paths and AI

30:15 - Future of Age Strong

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