In this episode of Unpack Pricing, Scott Woody, co-founder and CEO of Metronome, talks with Tomas "Tlo" Lorinc, Head of Monetization at Temporal Technologies, the leading open-source Durable Execution platform.

They discuss how to overcome the inherent fear companies have around changing prices and why building your "pricing muscle" through regular iteration is essential for growth. Tlo (formerly of Auth0, Okta, and Digital Ocean) shares his methodology for field testing new pricing models, the strategic balance between art and science in pricing decisions, and why creating a high-trust environment is crucial for pricing experimentation. The conversation explores how to establish effective pricing councils that drive decisions rather than just updates, strategies for segmenting developer-focused products for enterprise markets, and preventing pricing erosion when moving upmarket. Tlo also offers insights on building worldviews through continuous research, managing cross-functional alignment on pricing changes, and why consistency often matters more than simplicity when scaling a complex product portfolio.