Negotiating is a game, and you need to have your game ready before the game. You need a mentor for this or you will take your whole life to learn it. The game is important because you have to have fun getting the money or you will go play a game elsewhere and go spend the money. I attach money to the game. I won't play a game without the money. I am the perfect combination of a gamer and a money man. The fact is if you're not money motivated you're going to lose the majority of deals. Remember this, when your ego is bigger than your bank account, you're going to lose! Become a better negotiator and you will WIN in life. Listen in for more on The Cardone Zone!