Side Hustle School

#2893 - First $1,000: Building a Business One Signature at a Time

Dec 2, 2024
Discover the intriguing world of signature gathering for ballot initiatives. A California entrepreneur shares how he turned this unique side hustle into a profitable business, earning more than $1 per signature. Learn about the challenges faced in kickstarting the venture and how community engagement fueled its growth. This story highlights the intersection of entrepreneurship and civic involvement, showing how one can build a successful enterprise while contributing to the electoral process.
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INSIGHT

Demand for Signatures

  • Ballot initiatives create a demand for signature gatherers.
  • This demand presents a business opportunity for those who can connect campaigns with people willing to collect signatures.
ANECDOTE

Signature Gathering Hustle

  • Brian started his signature-gathering business in Sacramento to help campaigns get initiatives on ballots.
  • He hired canvassers, paid them per signature, and profited from the difference between what campaigns paid him and what he paid his canvassers.
ADVICE

Starting Small

  • Start small and scale gradually.
  • Tap into existing networks, use free resources, and focus on high-traffic areas to minimize initial investment and maximize reach.
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