Small Teams & Identity + The Sports Illustrated RFP Story
Come for the sales conversation, stay for Richard's deep thoughts on identity, the power of small teams, and work culture. We go deep fast.
Then in the wake of Sports Illustrated's seeming demise Joe dusts off the SI RFP story. It's 2013 and SI wants a complete Mobile First redesign in time for NFL training camp 4 months away. There's RFP response tips and advice, swoop and poop stakeholders, spec work, a big NY pitch, MULTIPLE law suits, and all the friends & innovations we made along the way.