The Smart Passive Income Online Business and Blogging Podcast SPI 573: The State of Community Building in 2022 with Andy from Circle
May 4, 2022
Andy Guttormsen, Co-founder of Circle, shares valuable insights from his experience with over 5,000 communities. He dives into the transformative power of community building, emphasizing collaboration and privacy. The discussion highlights the differences between paid and free communities, onboarding processes, and the technology that enhances user retention. He also compares platforms like Circle and Discord, showcasing Circle's user-friendly interface and upcoming interactive features, alongside successful strategies for launching vibrant communities.
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Importance of Online Communities
- Online communities are becoming increasingly important for businesses.
- They provide a place for audiences to connect and engage.
Building Communities Without an Audience
- Many communities are built around shared experiences or goals, not necessarily pre-existing audiences.
- Small, tight-knit communities can be highly valuable.
Examples of Tight-Knit Communities
- Fresh Exchange is a paid community where members cook with the seasons.
- A small endurance community focuses on daily accountability.