Side Hustle School Ep. 3097 - Q&A: “Turning my sleep obsession into a hustle…”
Jun 24, 2025
Can a passion for sleep turn into a profitable venture? Discover strategies for monetizing sleep product reviews and insights on affiliate marketing. Learn about the challenges of balancing personal passions with business while still helping others improve their sleep quality. Explore effective tools and tips to streamline your entrepreneurial journey. This episode dives into real-life case studies and practical advice for turning hobbies into extra income without quitting your job.
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Niche Review Site Strategy
- Start a niche review site focused on narrow sleep product segments like pillows for side sleepers.\n- Create detailed, useful content with affiliate links to generate income from sales commissions.
Listener's Sleep Product Passion
- Listener Theo has tested numerous sleep products and is passionate about sleep health.\n- Friends suggested turning this obsession into a business by reviewing sleep products for money.
Affiliate Income Depends on Audience
- The sleep product market has significant affiliate commissions due to high-price items and heavy competition.\n- However, making money as a reviewer requires having or building an audience first.
