TechCrunch Startup News Uber Freight CEO Lior Ron leaves to join self-driving startup Waabi as COO
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Aug 15, 2025 Lior Ron, the former CEO of Uber Freight, joins self-driving startup Waabi as its new COO. This move signals a pivotal shift in the autonomous trucking landscape. The discussion highlights the strategies behind this leadership transition and the challenges faced by both Waabi and the broader industry. With plans to launch driverless trucks on public highways soon, the episode dives into the innovation and competition shaping the future of freight transport.
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Leader Transition Between Uber Freight And Waabi
- Lior Ron left Uber Freight to become COO of Waabi, a self-driving truck maker.
- He will stay on as Uber Freight's chairman while Rebecca Tinucci becomes head of Uber Freight.
Carrier Demand Is Ready For Autonomy
- Ron says major shippers and carriers are eager for self-driving trucks now.
- He joined Waabi because he believes timing and the company position align to lead the transformation.
AI-First Efficiency As Competitive Edge
- Waabi emphasizes an AI-first approach to scale autonomy with fewer resources.
- The company claims efficiency is a competitive advantage in this capital-intensive industry.