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Matt Kelly | The Midnight Pod
Where Have I Been? Spacegoods 2023 £££ Numbers in Review and lessons learned - Doc the Journey Ep 56
Jan 7, 2024
The podcast discusses the challenges of not posting for three months, the future of their YouTube journey, positive learnings and revenue numbers, keeping things simple for small brands in e-commerce startup space, and understanding data for scaling.
24:44
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Quick takeaways
- Building a personal brand requires balancing authenticity and value in content.
- Key lessons for business success include focusing on one product, acquiring high-quality customers, and understanding data.
Deep dives
Taking a Step Back and Reflecting on Personal Branding and Documenting the Journey
In this podcast episode, the host reflects on his personal brand and the purpose behind documenting his journey. He shares that he unintentionally built a personal brand through documenting his experiences, which initially drew people in. However, he decided to take a step back from sharing too much and focus more on the authenticity and value of his content. He also highlights the importance of documenting the ups and downs, as well as being transparent and honest throughout the process.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode