Financial analyst Jason Moser and host Deidre Woollard discuss Amazon ending its deal with iRobot, the potential path forward for iRobot, and Sofi's potential as the next big bank. Eric Siegel, author of The AI Playbook, explains the challenges companies face in adopting artificial intelligence, including the value of machine learning and the need for a successful deployment process.
Amazon cancels deal with iRobot due to concerns over data utilization and antitrust regulations.
Competition and consumer perception have hurt iRobot's brand value, making the potential acquisition by Amazon questionable.
Deep dives
Amazon calls off acquisition of iRobot
Amazon has decided to cancel its acquisition of iRobot, citing the deal as being more trouble than it's worth. The EU's concerns also played a role in this decision. The data argument for the deal did not seem compelling, as data is easily accessible and it's the utilization of the data that matters. There is a growing concern over antitrust regulations, especially for big tech companies like Amazon. However, the cancellation of this deal does not significantly impact Amazon, as they only have to pay a $94 million breakup fee, which is a small fraction of their cash on hand.
Competition and lack of need affect iRobot's brand value
The competition in the market of robot vacuum cleaners, which iRobot focuses on, has intensified. Several imitator brands have entered the market and have done a good job in the space. Anecdotal evidence and consumer reviews suggest that the products offered by iRobot, like Roomba, were not perceived as necessary or sufficient in solving their cleaning needs. As a result, iRobot's brand value has suffered and the potential $1-2 billion acquisition by Amazon may not have been justified.
SoFi's growth and potential
SoFi, a company that started as a SPAC, has shown significant growth with a 44% increase in its customer base year over year. While it may not be a direct threat to large banks, SoFi's focus on targeting a younger demographic has its advantages. The youth market is more open to switching banking relationships, and SoFi's approach of offering innovative financial solutions, along with its emphasis on member loyalty, creates potential for long-term customer retention. By continuously adding new services and expanding their offerings, SoFi aims to establish itself as a serious player in the financial industry.
The challenges and importance of deploying AI
The deployment of AI technology in businesses often faces hurdles, including a disconnect between the business and tech side of companies. It is crucial for businesses to embrace being data-driven and to understand the potential of AI in improving operational decisions. The book, 'AI Playbook,' highlights the need for concrete use cases and a strong focus on business objectives when implementing AI initiatives. The FICO score and UPS' optimization of package delivery demonstrate the practical application and business value of deploying AI models. However, successful AI deployment requires change management and a clear understanding of the business benefits and metrics involved.