Climate CEOs: Scaling Startups Reforesting Burned Land: $55M+ Raised to Restore Post-Wildfire Forests at Scale
Discover how Mast Reforestation is combining project finance, a 130-year-old seed business, and long-term carbon credit integrity to bring back forests that can’t regrow on their own after wildfires.
⭐ My guest today is Grant Canary, Founder and CEO of Mast Reforestation.
In addition, Grant is also a former:
- Maggot farmer (!) – that is, growing industrial-grade insect protein using food waste
Chess and poker player, and improv enthusiast (these are relevant to his CEO work now)
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🎙️ In this episode, we talked about:
- The nuances of the carbon removal and credit world
- What their new project financing allows them to do
- How they bought a 130-year-old seed company
- Why forests often cannot regrow on their own after a wildfire
- Why they set up 100-year endowments to fund ongoing reporting on forest health and carbon sequestration
- The role of buffer pools to insure carbon credit integrity
- The importance of poly- vs. monoculture in their replanting
- How he took advantage of grad school arbitrage by studying in Bogota
- Why it’s so important to create a compelling future (vs. doom and gloom) in order to mainstream climate efforts
- His favorite startup books
- And lots more
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