The Indicator from Planet Money Why Netflix spent billions for WWE
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Jan 7, 2025 The transformation of pro wrestling into a mainstream hit is fascinating, especially with WWE's shift to Netflix. The discussion highlights Netflix's bold move into live sports to compete with cable. As traditional broadcasting shifts to streaming, analysts predict new business models will emerge, offering exclusive online access to major events. This evolution reshapes audience engagement and the future of sports entertainment.
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Monday Night Raw
- WWE's flagship show, Monday Night Raw, is a live event showcasing pro wrestling.
- It involves head bashing, chair smashing, and high-flying drop kicks, making it a spectacle.
Netflix's Investment in WWE
- Netflix paid $5 billion for exclusive rights to stream Monday Night Raw for ten years.
- This deal helps Netflix diversify content beyond on-demand programming and compete with other streamers.
Streaming Infrastructure
- Netflix needs a robust infrastructure for streaming live events to millions globally.
- Simply acquiring streaming rights is insufficient without the technology to handle it.